COVID-19 and the Motorcycle Industry

COVID-19 and the Motorcycle Industry

COVID-19 has wreaked havoc around the world, impacting the health of the public and the economy in ways we have not necessarily seen in our lifetime. As we just passed the 6-month mark since the start of the COVID-19 pandemic, we can see the motorcycle industry has not been immune to the effects of Coronavirus. In fact, the industry is facing many changes within various branches of business, including motorcycle jobs, logistics and parts.

From mechanic shops to dealerships, things have undoubtedly shifted to protect both staff and customers. While many industries are seeing a decrease in business sales, the motorcycle industry has actually seen a boost in sales resulting in a variety of inventory shortages across the board. Let us take a closer look at how COVID-19 has impacted the industry and motorcycle job market.

Increase in Demand and Inventory Shortages

Many businesses and industries are seeing a decrease in sales due to COVID-19 related shutdowns. For example, during the first quarter of 2020, motorcycle sales fell 10.6%. As a result, a bounty of manufacturers was forced to close production facilities, failing to receive new motorcycle models. Around May, however, Harley Davidson reopened, providing a slimmer selection than usual.

To help fellow motorcycle dealers, Harley Davidson also offers financial support and extended credit due dates for motorcycle inventory. Surprisingly, motorcycle dealers now see a much different business forecast, with an increase in sales. In terms of this sale increase, many see the most significant upsurge from online sales. As a result, companies like Ducati and Polaris offer delivery programs to keep business rolling without putting the consumer at risk.

You may be surprised to learn that April 2020 saw higher retail sales than April 2019—likely due to the dangers related to public transportation amid the pandemic. This applies to motorcycles and parts, causing an array of inventory shortages. Another reason for these inventory shortages rests with various shipping restrictions on parts coming from other countries.

Minibikes, Motorcycles, and Recreation

This pandemic has significantly reduced activity within the country, with many of us facing quarantine and the closure of our favorite recreational locations. In turn, many motorcycle enthusiasts seek recreation in the form of fun on two wheels. From motorcycle gear to bikes, the recent surge in motorcycle sales is primarily due to our need to get out of the house. Things like dirt bikes, cruisers, choppers, and sports bikes sell like hotcakes to those in need of relief from being stuck indoors.

Besides alternative work methods and complete workplace closures, our children face school shutdowns, sports cancellation, and virtual learning. Much like the average American adult, our children too need stimulation outside of the home despite the pandemic. With many parks closed, it is not as easy as walking to the local playground. As a result, dirt and minibikes are also seeing a surge in sales. Many kiddos are getting started on motorbikes at a young age, filling their quarantined summer with the opportunity to get out and adventure on two wheels.

Motorcycle Industry Jobs

While the economy is facing an all-time low, finding a motorcycle industry job during these times is rough. The job market as a whole is seeing a slower response time and fewer opportunities, leaving many of wondering whether we can afford our bills each month. As the motorcycle industry seems to be ramping up, however, many high-end motorcycle jobs are looking for qualified candidates to help keep the industry running. As warehouses and dealerships are being restocked, the industry appears to be primed with new job listings for motorcycle parts sales jobs, and motorcycle industry warehouse manager jobs.

As you can see, although the economy has taken a hit amid the pandemic, motorcycle industry jobs are plentiful. With a surge of sales on motorcycles, parts, and gear – the industry is thriving while employing modern sales techniques including online sales and thus promoting growth in motorcycle delivery jobs. Just check out some of the newly posted high-end motorcycle job opportunities. We strongly recommend taking a look if you are qualified and in need of a motorcycle industry job!

Uncategorized

One thought on “COVID-19 and the Motorcycle Industry

Leave a Reply