Marketing Coordinator

Overview

In 1992, EagleRider pioneered the Harley-Davidson® motorcycle rental concept and the guided motorcycle tour business. Today, we are the world's largest motorcycle tourism company specializing in rentals of Motorcycles, ATVs, Dirt Bikes, Scooters and Snowmobiles. EagleRider understands the needs of motorcycle enthusiasts and adventure travelers; we offer a huge selection of perfectly maintained Harley, Honda, Triumph, Kawasaki and BMW motorcycles and allow one-way rentals or guided tours between franchise rentals facilities located in the most desirable tourist destinations in the world. 

We are looking for an energetic Marketing Coordinator to assist the Director of Marketing with coordinating and implementing marketing initiatives including: production of marketing content and materials, organizing events, coordinating and driving the implementation of various marketing initiatives within the firm. The ideal candidate will have the following qualities: consistently positive “can do” attitude, willingness to help and be a team player, attention to detail, ability to manage multiple projects, high level of professionalism and creativity.

This candidate must be a motorcycle enthusiast!
 
Duties and Responsibilities

• Assisting Marketing in coordinating various integrated communication and marketing activities
• Assist monitoring of SEO, Google places, publishing internet reviews & social media sites.
• Coordinate meetings, prepare updates/notes/reviews for meetings, for the Marketing group          
• Interfacing with counterparts and building up relationships with them at marketing suppliers
• Coordinating in production of a wide range of marketing communications.
• Executing a wide variety of details that involve direct mail, email broadcast campaigns, outbound calls, marketing trade shows and events, public relations, customer communications, media advertisements, promotions, and other marketing plans
• Maintaining communication open lines with all locations and providing prompt answers to requests in order to determine how to convey concise, clear, and timely selective information
• Track and Manage Department Budget
• Assisting in writing, tracking and delivery of press releases as needed
• Publish PR onto approved distribution systems
• Monitor Press received from the Media
• Executing and managing advertisement placements and marketing campaigns
• Work with Departments/Vendor on Ad Creation
• Monitor local advertising and budgets
• Monitor local grassroots marketing programs
• Monitor website corporate brand and appearance
• Writing and maintaining content and providing monthly updates to company website
• Monitor site for accuracy and errors
• Update Vault with Photos/Ads/Logos/etc.
• Attending tradeshows, company sponsored promotions and other work events
• Monitor deadlines and coordinate staffing
• Work closely with departments and vendors on Event materials

 
 Skills and Specifications

• Knowledge of Microsoft Office, and Outlook skills.
• Knowledge of Constant Contact, Adobe InDesign, Photoshop and Illustrator would be beneficial
• Ability to meet deadlines.
• Sound understanding of marketing principles.
• Good team player and should meet or exceed team goals.
• Work collaboratively and efficaciously as a team member.
• Be self-motivated, confident, energetic, and creative.
• Effectively communicate and make best use of interpersonal skills.
• Should be able to deliver creative and innovative thoughts.
• Communicate excellently in verbal and in writing with all kinds of people
• Database acquisition and marketing
• Solid understanding of Salesforce.com CRM, including extracting & marketing to customer database
• Multilingual; specifically one or more of German, French, Portuguese or Italian

Education and Qualification

• Bachelor’s degree in business, marketing or organizational development.
• Degree in sales administrative or marketing related field.
• Degree from an accredited institution.

This position comes with a competitive compensation plan with benefits and more.
Canddiate must pass a backround and drug screen.