Overview

 Kabuto helmet Sales / Brand Manager
Work Site Location: Company headquarters in Boise, Idaho
Approximate Start Date: August 2014
 
Summary Plans, develops, and implements sales brand strategies along with marketing programs for motorcycle helmets by performing the following duties.
 
Essential Duties and Responsibilities include the following. Other duties may be assigned.
 

  • Must be able to travel internationally up to two times annually, and travel domestically up to two weeks per month.
  • Travels with reps and sales managers to sell product and do product sales training along with product presentations.
  • Works directly with factory on branding direction and develops and executes brand marketing programs.
  • Reviews market research to anticipate competition and market trends and translate consumer attitudes into new product directions.
  • Consults with development teams on market requirements and product features.
  • Communicates brand strategies to sales, purchasing and other departments.
  • Develops rider support programs and sponsorships, sales programs, and advertising campaigns.
  • Works directly with media outlets to promote product line.
  • Coordinates with purchasing department to order and schedule product.
  • Works with other departments to help develop advertising and promotional programs, pricing, positioning, and packaging.
  • Assists in planning and coordination of product launch.
  • Guides creation and aides in development of product portfolio and catalog.
  • Evaluates and analyzes sales program results and presents recommendations for changes in brand strategy.
  • Coordinates with sales department to develop sales programs and specials based on inventory levels and retail demand.

 
Competencies                                                     
To perform the job successfully, an individual should demonstrate the following:
 
Collects and researches data; Uses market knowledge and experience to complement data; Develops project plans; Coordinates projects; Communicates changes and progress; Understands business implications of decisions; Displays orientation to profitability; Demonstrates knowledge of market and competition.
 
Education and/or Experience                                                        
Four-year college or university degree is preferred; or two to four years related experience and/or training; or equivalent combination of education and experience.
 
Computer and Mathematical Skills                                                             
Must have a broad knowledge base of Excel, Word and PowerPoint software. Ability to calculate figures and amounts such as discounts, interest, commissions, proportions, percentages, area, circumference, and volume.
 
Other Skills and Abilities                                                                
Must be an avid motorcyclist and hold a valid driver's license that includes a motorcycle endorsement. Needs current knowledge of trends in marketplace and on-road motorcycle industry, as well as a strong understanding of individual dealer needs. Working knowledge of current motorcycle helmets is required.
 

About Western Power Sports

Join WPS

At Western Power Sports, our motto is "work hard, play hard". We are seeking individuals who are passionate about life and bring that energy to their careers. As a member of our team, you will be exposed to the fast-paced powersports environment, which has experienced explosive growth over recent years. We offer competitive pay and benefits coupled with potential for career growth.

Company Culture

Love the great outdoors? Love riding anything with two wheels? Four wheels? Skis? Based in beautiful Boise, Idaho, access to the great outdoors is just outside your front door. So what is it we do? We like to say “we sell fun.” As one of the fastest growing wholesale distributors of aftermarket powersports parts, apparel, and accessories, we are a group of enthusiasts that work hard, play just as hard, and sell fun products to a nationwide network of dealers and fellow enthusiasts.

Beyond our enthusiasm for the powersports industry, we provide many perks besides easy access to a sportsman’s paradise. Take advantage of a fully groomed motocross track, during scheduled company ride days, at our on-site test motocross track; get in a lunchtime workout session at our state-of-the-art gym facility—complete with half-court basketball court; or, take part in our weekly group mountain bike ride.

What else? Well, in case you haven’t noticed already, we like to have fun around here. We value a casual office atmosphere paired with an intense competitive drive to succeed. We strive to bring our customers the best product, service and delivery in the friendliest, most helpful manner possible—while at the same time having fun and enjoying what we do. Sound like fun? Then join us!