Harley-Davidson Chrome Consultant – Adventure Harley-Davidson

Overview

Chrome Consultant Responsibilities
 Summary Description
Provide prompt, dependable, high quality, Parts & Accessories consulting for vehicle sales to customers by using current pro-active feature/benefit processes.
 
 

1. Accepting a turn over of prospective purchasers from the sales department via the “Sales Path” with the objective of helping the prospect accessorize their new or pre-owned unit with their needed and desired accessories.
2. After customer chooses their accessories the C.C. creates the quote for the sales dept. to include in the final pricing of the unit purchase. The C.C. is responsible for insuring the complete accuracy of the pricing of the P&A included in the quote, the inclusion of labor for installing the P&A, the fit of the P&A and the inclusion of all mounting kits and hardware needed for the installation of the chosen P&A.
3. Upon notice from the F&I dept. that the sale of the unit is complete, the C.C. is to create the work order from the original quote.
4. If any of the P&A needed for the completion of the work order is not in stock the C.C. needs to insure that the missing P&A is placed for order.
5. Upon request of sales manager or PDC produce work orders to pre-accessorize new retail units for display.

 
 
Major Duties and Responsibilities
 
1. P&A Consulting for New & Pre-Owned Vehicle Sales
 
• Enhance the value of the new and pre-owned vehicle sales process through
   personalized P&A consulting.
 
• Follow the steps of the “C.U.S.T.O.M.” Sales Process effectively to ensure
   satisfied customers and increased sales.
 
• Present the features and benefits of all parts and accessories that may meet
   customers needs.
 
• Show each customer advantages of H-D products over competing brands.
 
• Follow procedures to ensure timely and proper completion of all paperwork.
 
• Coordinate ordering, delivery and installation of desired parts and
   accessories between the Parts, Service and Sales Department to meet the
   customer’s expectations.
 
• Support and encourage use of the Service Department for installation of parts
   and accessories sold through the dealership.
 
2. P&A Consulting for Current Owners
 
• Build and maintain relationships with current customers, working with them
  to customize their bikes as an ongoing, never-ending process.
 
• Identify key P&A opportunities with current customers, including scheduled
  maintenance and special events.
 
• Present the features and benefits of all parts and accessories that may meet
  customers needs.
 
• Show each customer advantages of H-D products over competing brands.
 
• Follow procedures to ensure timely and proper completion of all paperwork.
 
• Coordinate ordering, delivery and installation of desired parts and
  accessories between the Parts, Service and Sales Department to meet
  the customer’s expectations.
 
• Support and encourage use of the Service Department for installation of parts
  and accessories sold through the dealership.
 
3. Parts and Accessories and Installation Sales
 
• Maintain the computerized inventory control system along with net profit
  objectives which eliminate the possibility of “lower than anticipated” profits.
 
• Support cross-selling General Merchandise, H.O.G. memberships, F&I
  products, extended warranty & service contracts etc. with all new and
  pre-owned vehicles.
 
• Work effectively with other departments to ensure smooth customer flow
  through the dealership.
 
• Support and encourage use of the Service Department for installation of parts
  and accessories sold through the dealership.
 
4. Customer Service and Satisfaction
 
• Greet customers immediately, in a courteous and friendly manner.
 
• Handle telephone transactions quickly and courteously.
 
• Support the Sales Department as needed to ensure the delivery to customer is
  an “EVENT” which endears the customer to the dealership.
 
• Contact customers using mailing lists, ticker files and personal follow-up to
  encourage additional sales and ensure customer satisfaction.
 
• Handle customer complaints reasonably, showing empathy and a positive
  attitude, and demonstrate our commitment to “Make Things Right”.
 
• Attend training sessions to keep current with parts and accessories features
  and benefits as well as sales processes and sales department issues.