Overview
Harley-Davidson Dealership in beautiful Eugene Oregon!
The Marketing and Events Coordinator is responsible for assisting in the development, implementation & execution of all marketing activities relating to dealership image, current customers, potential new customers including target demographics, social media, online strategies as well as Special Event Coordination.
Desired Skills and Experience:
- Promotion & event design and execution (Onsite & Offsite)
- Negotiating with vendors & business partners
- Graphic design skills & proficiency with Adobe Creative Suite, including Photoshop and Illustrator Office software experience, including Microsoft Office (PowerPoint, Excel and Word) including creating & packaging files to appear on the web
- Press production knowledge and experience working with printers
- Excellent copy writing skills for both print & radio
- Work with contractual MAP/PAM policies
- Must be able to create, manage, and operate within a budget
- Organized and demonstrates strong attention to detail, effectively prioritize multiple tasks and establish responsible deadlines and personal work plans
- Independent self-starter with ability to work independently and/or with a team
- Flexibility to work in an interactive environment with a high tolerance for ambiguity and change.
- Some travel may be required, i.e. company sponsored events.
- Applicant must be willing to work weekends and some evenings
- Familiarity with motorcycling
Job responsibilities will include assisting with:
- Design and execute events including necessary licensing, permits, etc
- Manage social media, e-mail campaign, web design, SEO
- Ensuring adequate timelines for proofing of all media, e-mail & web design
- Maintain 6 week (minimum) marketing calendar
- Evaluate local business and media partnerships/opportunities
- Copy writing for promotional messages
- Manage all graphic design, audio, and video productions
- Ensuring all promotions are MAP/PAM Policy compliant
- Promote all internal departments’ products & services
- Manage an internal marketing process w/ management teams
- Measure/Report marketing efforts for effectiveness & budgeting purposes
- Communicate timely with all staff of events & promotions and duties there within
Desired Education: Bachelor’s degree in Marketing, Graphic Design, Business or Media Design and/or previous work experience.
About Willamette Valley Harley-Davidson
Willamette Valley H-D® is dedicated to providing the finest quality in both new and used Harley-Davidson® Motorcycles, service, and parts.
Our dealership is well respected both within the industry and in our community and we've been honored to receive many awards and accolades for doing what we love!
Willamette Valley H-D® proudly represents the sport of motorcycling, the Harley-Davidson® brand and ourselves in the most favorable light possible. We also dedicate ourselves to conducting our business to the highest ethical standards.
As one of Oregon's premier Harley-Davidson® dealerships, we serve the entire Willamette Valley - including Salem, Corvallis, Albany, Roseburg, and more!