Marketing & Social Media Associate

Overview

Motorcycle Mall located in Northern New Jersey is looking to hire a Marketing, Events and Social Media Associate who loves our industry, rides and enjoys motorcycle and/or powersports vehicles and someone that will truly enjoy marketing one of the largest motorcycle dealerships in the country!

We are looking for candidates that have a motorcycle license and those that are active in the motorcycle and powersports industry. In addition, we are looking for high energy professionals with a can-do attitude that know how to wear multiple hats, can multitask, prioritize extremely well and can work both alone or within a team.

If you feel as though you’d be a great candidate for this position, please apply today!

Responsibilities (including but not limited to):

Creation, execution and analysis of both digital and traditional campaigns
Creation of digital content (photos, video, website, website content, etc.)
Manage active social media presence including Facebook, Instagram, YouTube, etc.
Have the ability to use a social media tool like Hootsuite or Sprout Social
Work with managers to update monthly web specials for sales, service and parts
Help to create and manage events at the dealership including sales events, community activities and sponsored fundraisers
Continuously analyze sales and service data stemming from the marketing efforts to adjust for changing business needs
Understand co-op opportunities and requirements to maximize exposure for the dealership within the marketing budget
Handle the co-op submissions with each manufacturer and follow up with our manufacturers during the advertising campaign(s)
Ability to analyze, recommend and implement advertising opportunities
Manage online reputation by maintaining review sites including responding to reviews and handling issues as they occur
Work with the Marketing Team to develop promotional ideas within marketing strategy

Requirements:

A motorcycle license and/or experience on powersports vehicle
Professional and/or personal experience in the motorcycle, powersports and automotive space
Bachelor’s degree (or relevant working experience) in Marketing, Social Media, Public Relations or related field
At least two years of marketing / social media / public relations / events experience
Experience with all Social Media sites, Photoshop, Video editing software, Constant Contact, etc.
Understanding of digital advertising metrics
Ability to write at a professional level
Ability to work in a fast-paced environment and solve problems independently
Professional, courteous interaction with clients and fellow dealership employees at all times
Ability to work independently and as part of a team
Proficiency in Microsoft Word, Excel, Internet, Outlook, Social Media Channels, etc.