Overview
TITLE: Product Line Manager
DEPARTMENT: Marketing
REPORTS TO: Head of Marketing
Are powersports your thing? Do you currently or would you like to work in the motorcycle space and are looking for the next level of challenge and growth? Would you like to live in an area that allows you to ride out of your driveway and offers miles of beautiful roads? S&S Cycle, Inc. is looking for an experienced Product Line Manager to help grow our performance parts. Competitive salary, excellent benefits, and the opportunity of a lifetime to live the performance dream. Read on…
JOB SUMMARY:
Responsible for product planning and maintaining communication with engineering, operations, purchasing, sales & marketing to assure seamless new product launches and management of existing product lines (inventory and part numbers). This includes managing the product throughout the product life cycle, gathering and prioritizing product and customer requirements, along with marketing and defining the product vision to deliver winning products. It also includes working with sales, marketing, and other supporting functions to ensure product revenue and customer satisfaction goals are met. The Product Manager’s job also includes ensuring that the product and efforts support the company’s overall strategy and goals.
ESSENTIAL FUNCTIONS:
● Define the product strategy and roadmap
● Deliver accurate new product briefs with corresponding justification and project prioritization within the product line
● Determine pricing and cost targets to meet revenue and profitability goals
● Lead monthly cross-functional gate reviews on product development programs to assure products are delivered on schedule and meet the original business case
● Manages current product offering
● Implements improvements when needed to keep product lines current
● Manages slow-moving/obsolete inventory
● Be an expert with respect to the competition on products within the product line
● Perform product demos to consumers, customers, and suppliers
● Brief and train the internal and external sales force on any new products prior to the launch
● Manage or champion production issues as they arise
● Actively research, plan, and budget for improvements, cost reductions, and new products
● Represent and/or present product lines at trade shows, publications, etc.
QUALIFICATIONS:
● Flexible, energetic, forward-thinking, and creative
● Passion for powersports
● High analytical ability, good judgment, and balanced decision-making skills
● Strong growth & profitability focus
● Well-organized, self-directed, and able to lead projects of various scopes and sizes
● Able to build relationships with consumers, customers, and suppliers
● Excellent computer, verbal, and written communication skills
● Demonstrated knowledge of computer applications such as ERP & Microsoft office suite
REQUIRED EDUCATION & EXPERIENCE:
● Minimum B.S. in Business, Marketing, Engineering, or related degree.
● 5 year’s experience working as a product marketing professional
PHYSICAL AND PPE REQUIREMENTS:
Employee is regularly required to:
● Stand
● Use hands to manipulate objects, tools, or controls
● Talk and hear
● Walk, stoop, crouch and bend
● Reach above shoulders
● Frequently lift and/or move up to 50 pounds unassisted and up to 100 pounds with assistance
● Close vision, distance vision, peripheral vision, and depth perception
● Must comply with safety equipment standards; safety glasses, hearing protection, steel-toed shoes
TRAVEL:
● Travel is primarily local during the business day, although some out-of-the-area and overnight travel may be expected and may include industry events and tradeshows.
