Overview
This position develops and maintains a dealer network to sell Kawasaki’s line of vehicles by assuring fair and complete Kawasaki product representation in assigned area of responsibility. (Territory includes Montana, Dakotas, and Alaska territory (ideally located in Billings, MT).)
Duties and Responsibilities:
Dealer Visits
- Travels within assigned territory to call on existing and potential new dealer prospects.
- Solicits dealers for the wholesale of vehicles, parts and accessories.
- Ensures dealership personnel are aware/taking advantage of all of Kawasaki’s dealer support programs.
- Provides ongoing product and sales training to dealer network and confirms dealership personnel are participating in Kawasaki’s online training courses.
- Travel to dealers with select demo models to both educate and experience riding with dealer staff while offering the latest product knowledge training.
- Confirming Kawasaki’s brand identification and products are on display and are at least equal to any other brands carried.
- Verifies that dealers operate and adhere to the policies set forth in Kawasaki’s Sales and Service agreement.
- Attends corporate meetings, trade shows and supports local events within assigned territory.
Marketing
- Ensures dealership use of Kawasaki advertising materials and Kawasaki supplied co-op dollars.
- Engages dealers in regional and national marketing programs.
- Works closely with dealers on Kawasaki consumer lead management tools to help convert leads to retail sales.
Reporting
- Completes various reports, including expense reports, dealer call reports and field reports to the Senior District Manager help keep the corporate office in the loop regarding competitive information, market conditions and industry trends within assigned territory.
Dealer Development
- Prospects targeted areas within the district with a goal of a new dealer establishment and works closely with the regional Dealer Network Specialist.
- Follows up with new dealer prospects that have reached out to Kawasaki and determines outcome.
- Assists and advises new dealer prospects with Kawasaki’s application process and during startup process.
- Initiates recommendations for dealer network improvement activities.
Education and Experience:
Bachelor’s degree (BA/BS) or equivalent from four-year college preferred; High school diploma or general education degree (GED) is mandatory; and minimum five years related experience and/or training in a sales environment; or equivalent combination of education and experience.
About Kawasaki Motors Corp., U.S.A.
Kawasaki Motors Corp., U.S.A. (KMC) markets and distributes Kawasaki motorcycles, ATVs, side x sides and Jet Ski ® watercraft through a network of almost 1,100 independent retailers, with close to an additional 7,400 retailers specializing in general purpose engines. Kawasaki and its affiliates employ nearly 3,100 people in the United States, with approximately 260 of them located at our Foothill Ranch, CA headquarters. We’re proud to say that Kawasaki has a great reputation in the industry, strong brand recognition, exemplary quality, and excellent customer service.