Salary Range: $100,000 ++

Job Title: Regional Sales Manager – Powersports

Location: Northeast Region

Reports To: National Sales Director

Company Overview: Denago Powersports is a leading provider of Powersports products, renowned for our innovation, quality, and commitment to customer satisfaction. We’re seeking a dynamic Regional Sales Manager to join our team and drive the growth of our brand within the assigned region.

Job Summary: As the Regional Sales Manager, you will promote the Denago Powersport Brand in your designated region, focusing on signing up new dealers. You will provide integral support to dealers through product sales campaigns, pricing strategies, and sales promotions to achieve the desired revenue goals. This position is instrumental in creating long-term relationships and maximizing the market presence of our Powersports products.

Key Responsibilities:

  • Develop and Implement Sales Strategies: Create and execute a robust sales plan that aligns with company goals and maximizes our regional reach.
  • Dealer Recruitment and Support: Identify, recruit, and support new and existing dealers, providing them with the tools and strategies to succeed.
  • Sales Campaigns and Promotions: Design and implement innovative sales campaigns, pricing strategies, and promotions in collaboration with the marketing team to drive revenue.
  • Market Analysis and Reporting: Regularly analyze regional market trends, competitor activities, and customer needs, providing timely reports and insights to the National Sales Director.
  • Team Collaboration: Work closely with various departments such as marketing, product management, and customer support to ensure a cohesive approach to market and sell our products.
  • Customer Relationship Management: Build and maintain strong relationships with dealers and key customers, ensuring high satisfaction and loyalty.
  • Compliance and Ethics: Adhere to all company policies, legal requirements, and ethical standards in all business dealings.


  • Bachelor’s degree in Business, Marketing, or equivalent Field Sales experience.
  • Powersports OEM Sales experience preferred.
  • Proven track record of achieving sales targets and dealer network development.
  • Excellent communication, negotiation, and interpersonal skills.
  • Strong analytical ability to understand market trends and competitor behavior.
  • Willingness to travel extensively within the assigned region.
  • Proficiency in using CRM software and Microsoft Office Suite.

What We Offer:

  • Competitive salary and performance-based incentives.
  • Comprehensive benefits package including medical, dental, vision, and retirement savings.
  • Continuous professional development opportunities and support.
  • A collaborative work environment with a passionate team.
  • Employee discounts on Powersports products.
  • Application Process: Interested candidates are invited to send a resume and cover letter detailing their qualifications, experience, and references to salescareers@denagopowersports.com. The deadline for applications is September 30, 2023.

Denago Powersports is an equal opportunity employer and welcomes applicants from all backgrounds.