Overview

Alpinestars has made significant contributions to the evolution of motorsports and is a brand that transcends lifestyle and sport. The U.S. headquarters are located in Torrance, California. We have an immediate opening for a Social Media Manager to join our Communications Department. **The ideal candidate must be enthusiastic, energetic and have a passion for motorsports

The Social Media Manager will:
• Develop and implement highly strategic and comprehensive social media plans; ensure consumer acquisition and engagement to support the company’s overall objectives
• Create innovative and strategic content across all social media platforms, including Twitter, Facebook, Instagram, and YouTube
• Measure, track, and report on how social media content is performing and advise team members on how to use the data
• Collaborate with key cross-functional departments to confirm social media campaign effectiveness; ensure that social media is incorporated into all of the company’s campaign
• Monitor competitive social landscape, market changes, and developments; remain current on emerging industry and digital trends; provide highly strategic recommendations
• Work with Creative team to develop and plan strategic and tactical digital launches; oversee the social media budget and provide updates to necessary partners
• Engage in daily conversations with followers and respond to questions efficiently and accurately; send escalated issues to consumer affairs and legal as necessary
• Report creation. A portion of your job will involve creation of a variety of reports
• Various other. We’re a small team, and we oftentimes work together on a variety of projects

PRIMARY RESPONSIBILITIES/ACCOUNTABILITIES OF THE JOB:
• Partner closely with social media communications team to lead, develop, and execute smart, unexpected creative solutions and storytelling in alignment with brand identity aesthetics to meet department objectives and KPIs
• Partner with creative team to conceptualize and design content series to be deployed across all social media channels
• Collaborate with the Art Department and Communications team to brainstorm content strategy and plan editorial calendar for social media
• Real-time design and execution of social-first assets by channel including but not limited to video, short-form GIFs/boomerangs/time-lapse, static images, etc.
• Prepare and manage retouching and other production needs on own projects
• Participate in internal meetings as well as interact with external vendors where needed
• Work closely with, communicate and present creative with all key stakeholders and counterparts
• Deliver assets in the correct format and on time

Experience:
• Partner closely with social media communications team to lead, develop, and execute smart, unexpected creative solutions and storytelling in alignment with brand identity aesthetics to meet department objectives and KPIs
• Partner with creative team to conceptualize and design content series to be deployed across all social media channels
• Collaborate with the Art Department and Communications team to brainstorm content strategy and plan editorial calendar for social media
• Real-time design and execution of social-first assets by channel including but not limited to video, short-form GIFs/boomerangs/time-lapse, static images, etc.
• Prepare and manage retouching and other production needs on own projects
• Participate in internal meetings as well as interact with external vendors where needed
• Work closely with, communicate and present creative with all key stakeholders and counterparts
• Deliver assets in the correct format and on time

Experience:
4-6 years of graphic/digital design experience, in house or at an agency. Fashion, beauty and lifestyle experience preferred.

Education:
Bachelor’s Degree Required

Skills:
• Exceptionally skilled at image curation, visual storytelling, typography, layout, form and color
• In-depth knowledge of Adobe Creative Suite
• Well-rounded design experience across all social media channels
• Ability to create gifs and other lightweight video social content
• Highly creative, collaborative, positive, and proactive
• In-depth knowledge of Adobe Creative Suite
• Keen sense for color, layout, form, imagery, typography, and composition
• Strong writing skills with impeccable grammar and spelling

This is a full-time position with benefits. We will contact only those candidates selected for further consideration.

https://recruiting.myapps.paychex.com/appone/MainInfoReq.asp?R_ID=2819512